Pure case cover

A conversational interface, making ordering vitamin so much better

USA, New York
Contributions
UX Strategy
UI Design
Product Strategy
Naming
Branding
Duration
2 months
Team
Design director
Product Manager
Graphic Designer
Telling a brand story breaks up when the user comes to the typical check out mechanics.

For a Pure Vitamins concept, we wanted to keep the story talking through each step of the user journey on a website.
Home page.
Logo & product packaging.
Pure sachet package designPure vitamins box packaging design
Conversational interface for more precise product suggestions.
Interactive product info.
Check out.